1 SEARCH ENGINE OPTIMIZATION

This is regarded as a strong tool in order to help your website reach its full potential. It is the art and science of helping your pages rank higher in search engines such as google. WordPress is able to manage all of this, it uses SEO plugins such as Yoast or Rankmatch and together with google services it optimizes your content for search engines.

2 SECURITY

WordPress provides one with Fort Knox-level security with frequent updates. Thus, you do not have to pay thousands to secure your website. You can also install free plugins as an added layer of protection.

3 MARKETING

WordPress is a pro marketing platform, it helps one automate key points of your marketing to provide one with more customers in less time.

4 SCALABILITY

You site is able to grow as your business grows. One is able to have thousands of pages or blog posts on your site and the performance of the site will not be tampered with in the slightest.

5 BUILT-IN BLOG POSTS

Seeing as though WordPress was originally invented as a blogging platform, blogging capabilities are built-in and can help extend your company’s reach and make your site more versatile and interactive.